Groupe GM announces partnership with D’AVEIA to create the first hotel line from the prestigious Portuguese brand.
Porto, July 4, 2025: Groupe GM, an international leader in hotel amenities, is proud to announce its collaboration with D’AVEIA, a pioneering Portuguese brand in Dermatological Cosmetics.
Founded in 2000, D’AVEIA is a brand whose mission is to promote beauty through healthy skin for the whole family. Innovative and technologically advanced, it combines Colloidal Oatmeal with Rice and Corn—ingredients that work in synergy to complement and enhance the properties of Oatmeal. This combination reinforces the protective, hydrating, emollient and soothing action of the products, helping to restore and maintain healthy skin.
Focused on the daily care of delicate and sensitive skin for the whole family, the brand is developed by Dermoteca, a Portuguese dermatological cosmetics laboratory with over 25 years of experience. Specialised in hygiene, hydration, specific care for babies and children, as well as intimate care, Dermoteca was founded in 1994 by Dr. Cristina Varandas and stands out for its scientific rigour and the innovation of its formulas. These factors position D’AVEIA as the best-selling Portuguese cosmetic brand in pharmacies and widely recognised by the medical community.
Staying true to the brand’s essence, the D’AVEIA hotel line is distinguished by a fresh floral fragrance, with lily notes and a soft powdery touch.
In line with Groupe GM’s environmental programme, Care About Earth®, the hotel line is available with the innovative ECOFILL system—a refillable, traceable, safe and easy-to-use dispenser. With a 400 ml capacity, Ecofill allows refill pouches to be replaced in just a few seconds, ensuring a clean, practical and efficient process. The refills use only 8 g of recyclable monomaterial plastic, and the packaging is made from recycled plastic, reinforcing Groupe GM’s commitment to reducing environmental impact, promoting sustainability and preserving the planet for future generations.
With a vegan formulation, the range includes Shampoo, Conditioner, Hair & Body Wash, and Body Lotion. The line is complemented by a 40 ml tube made from plant-based material containing Body Lotion, as well as a 20 g soap wrapped in paper.
